Back to Standards Coverage
Principles of Business, Marketing, and Finance
Business, Marketing, and Finance · Texas TEKS
| Strand | Standard ID | Standard Statement | Covered? | CLX Match List |
|---|---|---|---|---|
| 1. The Student Describes The Characteristics Of Business. The Student Is Expected To: | 1.1.1 | explain the principles of supply and demand | ✅ | • Pointful Education : Personal Finance : Personal Finance 01: Money and You: The Role of Individuals and Families in the Global Economy • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 03 Economics and Business • Open Textbooks : Business Mathematics : BM02: Functions and Applications • Certify ED : Hospitality Management : Hospitality - Unit 05 - Marketing and Promotion • Pointful Education : Personal Finance : Personal Finance 01: Money and You: The Role of Individuals and Families in the Global Economy |
| 1.1.2 | differentiate between goods and services | ✅ | • Pointful Education : Startups and Innovation : Module 03: Business Models • Pointful Education : Quickbooks : Quickbooks 04: Setting Up Customers, Products, and Services • OpenStax : Principles of Marketing : 1 Products, Goods, and Services (pending) • OpenStax : Principles of Marketing : 2 Types of Consumer Offerings (pending) | |
| 1.1.3 | identify the types of business | ✅ | • Open Textbooks : Introduction to Entrepreneurship : Intro to Entrepreneurship: 01 What is Entrepreneurship? • Pointful Education : Agriscience III : Agriscience_03 01: The Agriscience Industry • Pointful Education : Entrepreneurship and Small Business Certification : ESB 02: Opportunity Recognition | |
| 1.1.4 | compare the different forms of ownership | ✅ | • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 06 Forms of Business Ownership • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 06 Forms of Business Ownership • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 06 Forms of Business Ownership • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 06 Forms of Business Ownership • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 06 Forms of Business Ownership | |
| 1.1.5 | examine the organizational structure and functions of business | ✅ | • Open Textbooks : Principles of Managerial Accounting : Principles of Managerial Accounting: 09 Decentralized Performance Evaluation • OpenStax : Introduction to Business : 7.2 Contemporary Structures (pending) • OpenStax : Introduction to Business : 7.1 Building Organizational Structures (pending) • OpenStax : Introduction to Business : 7.6 Organizational Design Considerations (pending) | |
| 1.1.6 | interpret the nature of balance sheets and income statements; | ✅ | • Pointful Education : Entrepreneurship and Small Business Certification : ESB 08: Financial Management Part I • Certify ED : Agricultural Science (Video & VR) : Agricultural Science - Unit 03 - Agribusiness and Careers • Pointful Education : Agriscience II : Agriscience_02 06: Agribusiness • Open Textbooks : Principles of Accounting : POA02: Introduction to Financial Statements • Open Textbooks : Principles of Accounting : POA02: Introduction to Financial Statements | |
| 1.1.7 | identify business cycles | ✅ | • OpenStax : Introduction to Business : 1.7 Competing in a Free Market (pending) | |
| 2. The Student Defines Ethics In Business. The Student Is Expected To: | 2.1.1 | distinguish between ethical and unethical business practices; | ✅ | • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 04 Ethics and Social Responsibility • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 04 Ethics and Social Responsibility • Pointful Education : Entrepreneurship and Small Business Certification : ESB 04: Starting a Business Part II • Pointful Education : Communication Skills for Business : Communication Skills for Business 03: Effective Communication Strategies Part II • Pointful Education : Architectural Design III : Architecture_03 04: Professional Ethics and Legal Responsibilities |
| 2.1.2 | contrast ethical, moral, and legal choices that relate to the decision-making process in business situations | ✅ | • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 04 Ethics and Social Responsibility • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 04 Ethics and Social Responsibility • Pointful Education : Architectural Design III : Architecture_03 04: Professional Ethics and Legal Responsibilities • Open Textbooks : Introduction to Education : IE 07 - What are the Ethical and Legal Issues in Schools? • MissionCIT : Emergency Medical Technician - MissionCIT : EMT CH 003: Medical Ethics | |
| 3. The Student Differentiates Between The Types Of Economic Systems With Emphasis On The P... | 3.1.1 | compare and contrast the types of economic systems, including traditional, centrally planned, market, and mixed economies | ✅ | • OpenStax : Introduction to Business : 1.7 Competing in a Free Market (pending) • Pointful Education : Personal Finance : Personal Finance 01: Money and You: The Role of Individuals and Families in the Global Economy • Pointful Education : Personal Finance : Personal Finance 01: Money and You: The Role of Individuals and Families in the Global Economy |
| 3.1.2 | summarize the characteristics of the private enterprise system; | ✅ | • Pointful Education : Personal Finance : Personal Finance 01: Money and You: The Role of Individuals and Families in the Global Economy • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 03 Economics and Business | |
| 3.1.3 | identify factors affecting business profits, revenues, and expenses | ✅ | • Pointful Education : Entrepreneurship and Small Business Certification : ESB 08: Financial Management Part I • Pointful Education : Entrepreneurship and Small Business Certification : ESB 08: Financial Management Part I • Pointful Education : Entrepreneurship and Small Business Certification : ESB 08: Financial Management Part I | |
| 4. The Student Relates To The Impact Of International Business On The U.S. Economy. The St... | 4.1.1 | explain the role of business in a global society | ✅ | • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 05 Business in a Global Environment • OpenStax : Introduction to Business : 3.1 Global Trade in the United States (pending) • Certify ED : Agricultural Science (Video & VR) : Agricultural Science - Unit 03 - Agribusiness and Careers • Open Textbooks : Global Marketing In a Digital World : GMDW01: Introduction to Global Marketing • Open Textbooks : Global Value Chain : GVC01: Introduction to Global Value Chain |
| 4.1.2 | compare domestic and world trade; | ✅ | • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 05 Business in a Global Environment • OpenStax : Introduction to Business : 3.1 Global Trade in the United States (pending) • Open Textbooks : Global Marketing In a Digital World : GMDW01: Introduction to Global Marketing • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 05 Business in a Global Environment • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 05 Business in a Global Environment | |
| 4.1.3 | explain the impact of imports and exports on the U.S. economy | ✅ | • Certify ED : Agricultural Science (Video & VR) : Agricultural Science - Unit 02 - Agriculture Industry and Commodities • Pointful Education : Agriscience I : Agriscience_01 01: Introduction to Agriculture in the Global Economy • Pointful Education : Agriscience I : Agriscience_01 01: Introduction to Agriculture in the Global Economy • Pointful Education : Agriscience II : Agriscience_02 07: Global Economy Part I • Open Textbooks : Procurement in the Supply Chain World : Procurement in the Supply Chain World | |
| 5. The Student Identifies The Role And Impact Of Government, The Legal System, And Organiz... | 5.1.1 | differentiate among the roles of government in business | ✅ | • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 05 Business in a Global Environment • Open Textbooks : Business Law I : Business Law I: Chapter 01 Introduction to Law and Legal Systems • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 01 Teamwork in Business • Pointful Education : Entrepreneurship and Small Business Certification : ESB 03: Starting a Business Part I • Pointful Education : Agriscience III : Agriscience_03 01: The Agriscience Industry |
| 5.1.2 | describe types of activities performed by governments in business | ✅ | • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 05 Business in a Global Environment • Open Textbooks : Business Law I : Business Law I: Chapter 01 Introduction to Law and Legal Systems • Open Textbooks : Environmental Science : Environmental Science: Chapter 09 • Open Textbooks : AMERICAN GOVERNMENT (2E – SECOND EDITION) : Chapter 16: Domestic Policy • OpenStax : Introduction to Business : 8.9 Legal Environment of Human Resources and Labor Relations (pending) | |
| 5.1.3 | ascertain the role of the legal system in business; | ✅ | • Open Textbooks : Business Law I : Business Law I: Chapter 01 Introduction to Law and Legal Systems • Open Textbooks : Business Law I : Business Law I: Chapter 01 Introduction to Law and Legal Systems • Open Textbooks : Business Law I : Business Law I: Chapter 02 Courts and the Legal Process • Open Textbooks : Business Law I : Business Law I: Chapter 05 Introduction to Contract Law • Open Textbooks : Business Law I : Business Law I: Chapter 14 Remedies | |
| 5.1.4 | explain the role of organized labor in society | ✅ | • OpenStax : Introduction to Business : 8.8 Managing Grievances and Conflicts (pending) • OpenStax : Introduction to Business : 8.9 Legal Environment of Human Resources and Labor Relations (pending) • OpenStax : Introduction to Business : 8.10 Trends in Human Resource Management and Labor Relations (pending) • Medcerts : Medical Coder & Biller Certification Course : Insurance and Billing, and Coding Essentials (v24.7) HI1015 | |
| 6. The Student Classifies Types Of Businesses That Market Goods And Services. The Student ... | 6.1.1 | explain the importance of different marketing strategies for goods versus services | ✅ | • OpenStax : Principles of Marketing : 1 Products, Goods, and Services (pending) • OpenStax : Principles of Marketing : 6 Packaging, Labeling, and Warranties (pending) • OpenStax : Principles of Marketing : 1 Classification of Services (pending) • OpenStax : Principles of Marketing : 4 Ethical Considerations in Providing Services (pending) |
| 6.1.2 | define business and industry terms such as producers, raw-goods producers, manufacturers, builders, trade industries, retailers, wholesalers, and service businesses | ✅ | • Pointful Education : Startups and Innovation : Module 03: Business Models • OpenStax : Introduction to Business : 11.6 What Is a Product? (pending) • OpenStax : Principles of Marketing : 1 Retailing and the Role of Retailers in the Distribution Channel (pending) • OpenStax : Principles of Marketing : 5 Wholesaling (pending) | |
| 6.1.3 | identify types of retailers | ✅ | • OpenStax : Introduction to Business : 12.3 The Competitive World of Retailing (pending) • OpenStax : Principles of Marketing : 3 Retailing Strategy Decisions (pending) | |
| 6.1.4 | explain the role of retailers in a private enterprise system | ✅ | • OpenStax : Principles of Marketing : 1 Retailing and the Role of Retailers in the Distribution Channel (pending) • OpenStax : Introduction to Business : 12.1 The Nature and Functions of Distribution (Place) (pending) | |
| 6.1.5 | identify examples of wholesalers; | ✅ | • OpenStax : Principles of Marketing : 5 Wholesaling (pending) • OpenStax : Introduction to Business : 12.2 Wholesaling (pending) | |
| 6.1.6 | describe the role of wholesalers in a private enterprise system | ✅ | • OpenStax : Principles of Marketing : 5 Wholesaling (pending) • OpenStax : Introduction to Business : 12.2 Wholesaling (pending) | |
| 7. The Student Analyzes Cost And Profit Relationships In Finance. The Student Is Expected To: | 7.1.1 | explain the concept of productivity | ✅ | • TPC : TPC Maintenance Supervisor : 904 Improving Performance in Maintenance • TPC : TPC Maintenance Supervisor : 906 Employee Relations • TPC : TPC Maintenance Supervisor : 906 Employee Relations |
| 7.1.2 | analyze the impact of specialization and division of labor on productivity; | ✅ | • TPC : TPC Maintenance Supervisor : 904 Improving Performance in Maintenance • Pointful Education : Agriscience III : Agriscience_03 01: The Agriscience Industry • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 09 Structuring Organizations | |
| 7.1.3 | explain the concept of organized labor and business | ✅ | • OpenStax : Introduction to Business : 8.7 The Labor Relations Process (pending) • OpenStax : Introduction to Business : 8.9 Legal Environment of Human Resources and Labor Relations (pending) • OpenStax : Introduction to Business : 8.8 Managing Grievances and Conflicts (pending) | |
| 8. The Student Understands The Fundamental Principles Of Money. The Student Is Expected To: | 8.1.1 | evaluate forms of financial exchange, including cash, credit, debit, and electronic funds transfer | ✅ | • Certify ED : Hospitality Management : Hospitality - Unit 09 - Financial Operations • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 11 - Financial Institutions, Services, and Regulations • Certify ED : Hospitality Management : Hospitality - Unit 09 - Financial Operations |
| 8.1.2 | identify types of currency, including paper money, coins, banknotes, government bonds, and treasury notes | ✅ | • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 22 - Investment Options, Diversification, and Retirement Accounts • Open Textbooks : The Math of Money : TMM03: Investing and Retirement | |
| 8.1.3 | list functions of money such as medium of exchange, unit of measure, and store of value | ✅ | • Open Textbooks : The Math of Money : TMM01: The Math of Money • Open Textbooks : The Math of Money : TMM01: The Math of Money | |
| 8.1.4 | summarize the purposes and importance of credit; | ✅ | • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 17 - Debit and Credit Cards • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 30 - Balancing Credit, Debt, and Education Financing • Core-LX : Personal Finance : PersonalFinance - Module 9: Credit Cards (pending) | |
| 8.1.5 | explain legal responsibilities associated with financial exchanges | ✅ | • Certify ED : Emergency Medical Response (Video&VR) : Emergency Medical Response - Unit 03 - Ethics, Consent, and Legal Responsibilities • Certify ED : Hospitality Management : Hospitality - Unit 08 - Legal and Operational Considerations • Pointful Education : Career Exploration in Finance : CEIF 06: Financial Planning and Analysis | |
| 9. The Student Demonstrates An Understanding Of Personal Financial Management. The Student... | 9.1.1 | explain the importance of providing accurate information | ✅ | • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 10 - Taxation: Principles, Types, and Filing • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 09 - Gross Pay, Compensation Types, and Employee Benefits • Certify ED : Companion Animals : Companion Animals: 07. Practical, Hands-On Experience • TPC : TPC Welding Online Training : 416 Blueprint Reading for Welders • MissionCIT : Emergency Medical Technician - MissionCIT : EMT CH 016: Gastrointestinal and Urologic Emergencies |
| 9.1.2 | calculate gross and net pay | ✅ | • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 09 - Gross Pay, Compensation Types, and Employee Benefits • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 09 - Gross Pay, Compensation Types, and Employee Benefits • Core-LX : Accounting I (Virginia State Gap) : Professional Ethics, GAAP & Payroll Accounting (pending) | |
| 9.1.3 | simulate opening and maintaining various types of bank accounts | ✅ | • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 13 - Opening and Managing Bank Accounts • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 12 - Types of Bank Accounts and Services • Pointful Education : Personal Finance : Personal Finance 04: Money Help: Services, Functions and Products in the Financial Industry • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit Sim | |
| 9.1.4 | reconcile bank statements | ✅ | • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 15 - Bank Statements and Reconciliation • Open Textbooks : Principles of Accounting : POA08: Fraud, Internal Controls, and Cash | |
| 9.1.5 | compare the advantages and disadvantages of different types of banking services | ✅ | • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 12 - Types of Bank Accounts and Services • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 28 - Consumer Credit: Fundamentals, Sources, and Creditworthiness • Pointful Education : Personal Finance : Personal Finance 03: Money Making: Strategies for Creating and Managing Income | |
| 9.1.6 | examine investment growth by developing a personal investment plan; | ✅ | • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 27 - Investment Planning and Net Worth • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 22 - Investment Options, Diversification, and Retirement Accounts • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 22 - Investment Options, Diversification, and Retirement Accounts • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 22 - Investment Options, Diversification, and Retirement Accounts • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 23 - Risk, Return, and Liquidity of Investments | |
| 9.1.7 | prepare an individual income tax return | ✅ | • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 10 - Taxation: Principles, Types, and Filing • Open Textbooks : The Math of Money : TMM04: Taxes • Open Textbooks : The Math of Money : TMM04: Taxes • Certify ED : Personal Finance (Video & VR) : Personal Finance - Unit 10 - Taxation: Principles, Types, and Filing • Pointful Education : Personal Finance : Personal Finance 06: Money to the Government: Personal Taxation | |
| 10. The Student Explains The Importance Of Marketing As Well As The Functions Of Marketing.... | 10.1.1 | define marketing | ✅ | • OpenStax : Principles of Marketing : 1 Marketing and the Marketing Process (pending) • OpenStax : Introduction to Business : 11.1 The Marketing Concept (pending) • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 14 Marketing: Providing Value to Customers • Open Textbooks : Sport Marketing : Sport Marketing: 01 INTRODUCTION OF SPORT MARKETING • Open Textbooks : Foundations in Digital Marketing : FIDM: 01 Fundamentals of Digital Marketing |
| 10.1.2 | understand how marketing is related to other functions of business | ✅ | • OpenStax : Introduction to Business : 11.1 The Marketing Concept (pending) • OpenStax : Principles of Marketing : 6 Customer Relationship Management (CRM) (pending) • OpenStax : Principles of Marketing : 2 The Marketing Mix and the 4Ps of Marketing (pending) • Certify ED : Hospitality Management : Hospitality - Unit 05 - Marketing and Promotion • OpenStax : Introduction to Business : 1.1 The Nature of Business (pending) | |
| 10.1.3 | explain the marketing concept; | ✅ | • OpenStax : Principles of Marketing : 4 Evolution of the Marketing Concept (pending) • OpenStax : Introduction to Business : 11.1 The Marketing Concept (pending) • OpenStax : Principles of Marketing : 6 Customer Relationship Management (CRM) (pending) • OpenStax : Principles of Marketing : 2 The Marketing Mix and the 4Ps of Marketing (pending) • OpenStax : Principles of Marketing : 1 Marketing and the Marketing Process (pending) | |
| 10.1.4 | describe marketing functions and its related activities | ✅ | • OpenStax : Introduction to Business : 12.1 The Nature and Functions of Distribution (Place) (pending) • OpenStax : Principles of Marketing : 6 Logistics and Its Functions (pending) • OpenStax : Principles of Marketing : 1 The Use and Value of Marketing Channels (pending) • Certify ED : Hospitality Management : Hospitality - Unit 05 - Marketing and Promotion • OpenStax : Principles of Marketing : 1 Retailing and the Role of Retailers in the Distribution Channel (pending) | |
| 11. The Student Understands The Scope Of Market Identification. The Student Is Expected To: | 11.1.1 | explain the concept of market and market identification | ✅ | • OpenStax : Principles of Marketing : 1 Market Segmentation and Consumer Markets (pending) • OpenStax : Principles of Marketing : 6 Ethical Concerns and Target Marketing (pending) • OpenStax : Principles of Marketing : 3 Essential Factors in Effective Market Segmentation (pending) |
| 11.1.2 | identify market segments | ✅ | • OpenStax : Principles of Marketing : 1 Market Segmentation and Consumer Markets (pending) • OpenStax : Principles of Marketing : 3 Essential Factors in Effective Market Segmentation (pending) • OpenStax : Principles of Marketing : 6 Ethical Concerns and Target Marketing (pending) | |
| 11.1.3 | explain the difference in market segmentation and mass marketing | ✅ | • OpenStax : Principles of Marketing : 6 Ethical Concerns and Target Marketing (pending) • OpenStax : Principles of Marketing : 3 Essential Factors in Effective Market Segmentation (pending) | |
| 11.1.4 | define and explain the importance of target markets; | ✅ | • OpenStax : Principles of Marketing : 4 Selecting Target Markets (pending) • OpenStax : Principles of Marketing : 6 Ethical Concerns and Target Marketing (pending) | |
| 11.1.5 | identify a target market for a product or service using market segmentation | ✅ | • OpenStax : Principles of Marketing : 3 Essential Factors in Effective Market Segmentation (pending) • OpenStax : Principles of Marketing : 4 Selecting Target Markets (pending) • Open Textbooks : Global Marketing In a Digital World : GMDW04: Global Market Planning | |
| 12. The Student Understands The Importance Of An Effective Marketing Mix. The Student Is Ex... | 12.1.1 | explain the concept of marketing strategies | ✅ | • OpenStax : Principles of Marketing : 2 The Marketing Mix and the 4Ps of Marketing (pending) • OpenStax : Principles of Marketing : 4 Evolution of the Marketing Concept (pending) • OpenStax : Principles of Marketing : 2 The Role of Marketing in the Strategic Planning Process (pending) • OpenStax : Introduction to Business : 11.2 Creating a Marketing Strategy (pending) • OpenStax : Introduction to Business : 11.1 The Marketing Concept (pending) |
| 12.1.2 | define each component of the marketing mix | ✅ | • OpenStax : Principles of Marketing : 2 The Marketing Mix and the 4Ps of Marketing (pending) • OpenStax : Principles of Marketing : 7 Ethical Marketing (pending) • Open Textbooks : Fundamentals of Business, 4th edition : Fundamentals of Business: Chapter 14 Marketing: Providing Value to Customers • OpenStax : Introduction to Business : 12.5 Promotion Strategy (pending) • OpenStax : Principles of Marketing : 6 Ethical Considerations in Pricing (pending) | |
| 12.1.3 | identify examples of an effective marketing mix | ✅ | • OpenStax : Principles of Marketing : 5 Marketing to Sociodemographic Groups (pending) • OpenStax : Principles of Marketing : 4 Marketing to Hispanic, Black, and Asian Consumers (pending) • Open Textbooks : Sport Marketing : Sport Marketing: 01 INTRODUCTION OF SPORT MARKETING • Open Textbooks : Sport Marketing : Sport Marketing: 02 STRATEGIC MARKETING MANAGEMENT • Open Textbooks : Sport Marketing : Sport Marketing: 05 THE PRODUCT OF COLLEGE ATHLETICS | |
| 12.1.4 | create an effective marketing mix for a product or service; | ✅ | • GoSkills : Introduction to Marketing : Intro to Marketing: 03 Create a Marketing Plan • OpenStax : Principles of Marketing : 3 Purpose and Structure of the Marketing Plan (pending) • OpenStax : Introduction to Business : 11.2 Creating a Marketing Strategy (pending) • Pointful Education : Social Media Business Marketing : SMBM 04: Social Media Campaigns • Open Textbooks : Intro to Social Media : ISM02: Crafting a Social Media Strategy for Your Business | |
| 12.1.5 | explain the role of participation as a key element of marketing | ✅ | • OpenStax : Principles of Marketing : 3 Integrated Marketing Communications (pending) • Open Textbooks : Global Marketing In a Digital World : GMDW10: Global Promotion • Pointful Education : Social Media Business Marketing : SMBM 04: Social Media Campaigns • Pointful Education : Social Media Business Marketing : SMBM 02: Social Media in Business Part II • Open Textbooks : Intro to Social Media : ISM02: Crafting a Social Media Strategy for Your Business | |
| 13. The Student Identifies Career Opportunities Within The Business, Marketing, And Finance... | 13.1.1 | analyze individual goals and interests | ✅ | • Indigo Project : Indigo Pathway Survey : Indigo Pathway Survey • Indigo Project : Indigo Pathway Survey : Indigo Pathway Survey • Indigo Project : Indigo Pathway Survey : Indigo Pathway Survey • Core-LX : Career Exploration : Career Explorer — Find Your Path (pending) • Open Textbooks : Be the Boss of Your Career: A Complete Guide for Students & Grads : Be the Boss of Your Career: CH 01 - Discover Your Career Self |
| 13.1.2 | determine individual talents, abilities, and skills; | ✅ | • Indigo Project : Indigo Pathway Survey : Indigo Pathway Survey • Indigo Project : Indigo Pathway Survey : Indigo Pathway Survey • Open Textbooks : Introduction to Entrepreneurship : Intro to Entrepreneurship: 02 Entrepreneurial Characteristics • Core-LX : Career Exploration : Career Explorer — Find Your Path (pending) • Certify ED : Agricultural Science (Video & VR) : Agricultural Science - Unit 03 - Agribusiness and Careers | |
| 13.1.3 | develop an individual career plan | ✅ | • Indigo Project : Indigo Pathway Survey : Indigo Pathway Survey • Pointful Education : Career Exploration in Finance : CEIF 07: High School, College and Internship Preparation • Pointful Education : Agriscience I : Agriscience_01 07: Leadership and Citizenship Skills • Open Textbooks : Working in the Food Service Industry : CUL07: CH06: Job Search Skills • Open Textbooks : Be the Boss of Your Career: A Complete Guide for Students & Grads : Be the Boss of Your Career: CH 01 - Discover Your Career Self |
Coverage Summary
Core-LX delivers strong coverage of this TEKS course at 100% of sub-standards aligned.
Primary publishers contributing alignment: OpenStax (72), Open Textbooks (62), Pointful Education (35), Certify ED (33), TPC (7).
No open gaps. All sub-standards have at least one genuine Core-LX badge match.
Eligible for Gap Lesson / Gap Lab generation — coverage exceeds the 85% threshold; any remaining sub-standard gaps will be closed by auto-generated lessons in the next pipeline phase.
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